MLBB Plan of Publisher TikTok: How to Join and Earn

If you've been on MLBB TikTok lately, you've probably seen creators talking about the Plan of Publisher. The hashtag has exploded across Indonesian TikTok, and for good reason: it's one of the most accessible ways to turn your Mobile Legends content into real money.

This is not a diamond farming trick. The MLBB Plan of Publisher is a structured monetization program run through the MLBB Creator Base on TikTok, where Moonton rewards creators for posting original MLBB content. The payouts come in two forms: per-view compensation and leaderboard-based cash prizes. Past campaigns have handed out $700 to $1,200 USD to top-ranking creators in a single week-long cycle.

Here's everything you need to know to get in and get paid.

#What Is the MLBB Plan of Publisher?

The Plan of Publisher is Moonton's branded creator monetization program operating inside TikTok's ecosystem. It lives within the MLBB Creator Base, the official community hub that Moonton uses to track, reward, and amplify MLBB content creators on TikTok.

Think of it as two programs stacked together:

1. TikTok's native monetization layer, view-based earnings from TikTok's Creator Rewards Program (formerly the Creativity Program), which pays creators roughly $0.40, $1.00 per 1,000 qualified views on videos longer than one minute.
2. Moonton's own leaderboard reward layer, campaign-specific prizes distributed to the top-ranking creators by views during a set campaign window, funded directly by Moonton.

The Plan of Publisher is what activates access to both layers simultaneously for MLBB-specific content. It's not a standalone app or separate platform. You access it entirely through TikTok.

#Who Can Join: Requirements

Before you get anywhere near a campaign dashboard, your TikTok account needs to meet a baseline set of requirements. These cover both TikTok's platform eligibility and Moonton's creator verification standards.

TikTok platform requirements:

• Minimum age: 18 years old
• At least 1,000 followers (for basic access; 10,000+ followers to unlock TikTok's Creator Rewards Program)
• Account must be a personal account, not a business account
• No active Community Guideline violations
• Must have posted content within the last 30 days

MLBB Creator Base requirements:

• Link your MLBB in-game account to your TikTok account
• Upload at least one original MLBB video to TikTok before applying
• Pass Moonton's creator verification process (anti-fraud check)
• Use official MLBB hashtags as specified in the active campaign

One detail that circulates in the Indonesian MLBB community: some campaign tiers require your in-game account to be at a minimum rank. Epic and above is the commonly cited threshold for access to higher-tier leaderboards. Lower-tier campaigns are more accessible.

#Follower Tiers and Reward Brackets

This is where it gets practical. The Plan of Publisher is not a flat program, it segments creators into follower brackets, and each bracket competes on its own leaderboard. That means a creator with 5,000 followers isn't going up against someone with 500,000. The competition is fair by design.

Based on documented past campaigns, the tier structure typically looks like this:

The prizes listed above reflect top-1 payouts. Second and third place typically receive $550, $600 USD, and positions 4, 10 receive smaller amounts. Campaign reward pools shift between cycles, so always check the active campaign page for exact figures.

Each campaign runs for roughly 7, 14 days, after which Moonton tallies leaderboard standings and distributes prizes. A new campaign typically follows within a few days.

#How to Join: Step-by-Step

Getting into the Plan of Publisher requires a few setup steps before you can start earning. Do these in order.

Step 1: Link your MLBB account to TikTok Open TikTok, go to your profile, tap Settings, and look for connected accounts. Link your Mobile Legends game account. This is what Moonton uses to verify you're an active MLBB player.

Step 2: Find the MLBB Creator Base on TikTok Open TikTok's search bar and type "MLBB Creator Base." The official page from Moonton will appear at the top. You can also access it by searching directly for the @mlbbcreators_official account. The Creator Base hosts all active campaigns and the Plan of Publisher dashboard.

Step 3: Apply for creator verification Inside the Creator Base hub, look for the creator registration or verification option. You'll submit your account details and wait for Moonton's approval. The anti-fraud check is part of this step, repurposed content, AI-generated clips without original gameplay, or recycled videos from other creators will get flagged.

Step 4: Join an active campaign Once verified, you'll see available campaigns on the dashboard. Each campaign has specific requirements: which hashtags to use, minimum video length, content type (gameplay, highlight reel, educational, etc.), and the campaign window dates. Read these before posting.

Step 5: Post your video with required hashtags Upload your original MLBB content to TikTok with the campaign's specified hashtags (typically a combination of #MLBB, #MobileLegends, and a campaign-specific tag). The system automatically tracks your video's performance and updates your leaderboard position.

#How the Earnings Actually Work

There are two separate income streams running at the same time, and you need to understand both to know what you're actually earning.

Stream 1: TikTok Creator Rewards Program This is TikTok's platform-level payout for qualified views. Your video needs to be at least 1 minute long, original, and posted after you're enrolled in the Creator Rewards Program. TikTok pays between $0.40 and $1.00 per 1,000 qualified views. A video hitting 500,000 views could generate $200, $500 just from this layer alone.

Note: to enroll in TikTok's Creator Rewards Program independently, you need 10,000 followers and 100,000 views in the last 30 days. If you don't yet meet those thresholds, you still benefit from the second stream.

Stream 2: Moonton Campaign Leaderboard Prizes This is the MLBB-specific payout. Your total view count on campaign-eligible videos determines your rank on the leaderboard. The higher you rank by the campaign end date, the more you earn. This stream is available regardless of whether you qualify for TikTok's own monetization program, which is why creators with under 10,000 followers can still earn meaningful money here.

The smart play is getting both streams active at the same time. A creator in the 10k, 100k bracket sitting at rank 2 on the leaderboard AND collecting Creator Rewards payout on a viral video is looking at potentially $600+ USD in a single campaign cycle.

#Tips to Maximize Your Earnings

Posting any MLBB video and hoping for the best is not a strategy. These are the things that actually move your leaderboard position.

Post consistently during the campaign window. Leaderboards accumulate total views across all your eligible videos for that campaign. One video is a gamble. Five videos spread across the campaign window give you multiple chances at volume.

Go long-form, not short. TikTok's Creator Rewards Program only applies to videos over 1 minute. A 15-second clip earns nothing from TikTok itself. A 90-second gameplay highlight or a 2-minute hero guide earns from both streams. Minimum viable length for full monetization is 60 seconds.

Original content only. Moonton's anti-fraud system flags reposted or recycled content. Screen-recorded clips from YouTube, replays without commentary, and repurposed videos from other platforms will get disqualified. Gameplay footage you recorded yourself, with your own edits, narration, or commentary, passes verification cleanly.

Watch your hashtag compliance. Every campaign specifies exactly which hashtags are required. Missing one means your video doesn't register on the leaderboard tracker, even if it performs well. Copy the hashtags directly from the campaign brief.

Pick your content niche and stick to it. TikTok's algorithm rewards niche consistency. An account that posts hero guides, build breakdowns, or ranked gameplay clips will get better distribution within the MLBB community than an account that posts random gameplay. Better distribution means more views. More views means higher leaderboard position.

Time your best video for peak hours. In Indonesia, MLBB's largest market, peak TikTok activity runs between 7, 10 PM local time. Posting your strongest video in that window gives it the best chance at early traction, which signals the algorithm to push it further.

#What Counts as Original MLBB Content

The program is open to a range of content formats. Based on what performs well within the MLBB Creator Base community, these formats consistently generate views:

• Hero highlight reels, your own gameplay, edited with effects and music
• Hero guides and build breakdowns, educational content explaining optimal builds and matchups
• Ranked climb content, documenting your journey from Epic to Mythic or Mythic Glory
• Funny/reaction clips, entertaining moments from ranked or custom games
• Meta analysis, discussions about the current patch, tier lists, hero buffs and nerfs

The MLBB community on TikTok responds especially well to hero-specific content. If you main one role or a few heroes, building content around that identity consistently outperforms generalist "random highlights" accounts.

If you're serious about growing as an MLBB creator beyond just the Plan of Publisher, the MLBB Creator Base program guide covers the broader structure of Moonton's creator support ecosystem, including how to access official assets and campaign briefs.

#Frequently Asked Questions

Do I need 10,000 followers to join the Plan of Publisher?

No. The Plan of Publisher's leaderboard system has a bracket for creators with under 10,000 followers. You do need 10,000 followers to enroll in TikTok's own Creator Rewards Program, but Moonton's campaign prizes are accessible with as few as 1,000 followers.

How do I get paid, diamonds or cash?

Leaderboard prizes are paid in USD cash, distributed by Moonton after each campaign cycle ends. TikTok's Creator Rewards payouts are also in USD and handled directly by TikTok through your connected payment method.

Can I join from outside Indonesia?

Yes. The MLBB Creator Base operates globally. However, the program has the highest activity and most campaign opportunities in Southeast Asian markets, particularly Indonesia and the Philippines. TikTok's Creator Rewards Program availability also varies by country.

My video got views but didn't appear on the leaderboard. Why?

The most common reason is missing or incorrect hashtags. Every campaign has required hashtags and your video must include all of them exactly as listed. The second most common reason is that the video was posted before you completed creator verification on the Creator Base.

How often do new campaigns run?

Historically, Moonton runs new Plan of Publisher campaigns every one to two weeks. Each cycle has its own leaderboard, so last week's rankings reset completely. Consistent creators who post in every campaign window compound their earnings over time.